Behavioral Anchoring
Behavioral Anchoring is a psychological strategy which is employed to rate the performance with the help of particular signs of behavior that demonstrate different levels of performance. This procedure serves as an integral part of performance management and development because it stipulates precise standards for evaluation and thus, minimizes the subjectivity of evaluation.
The main aim of the performance evaluations through the Behavioral Anchoring is to promote objectivity and consistency. Benchmarking with specific behavioral examples helps the evaluators to assess the employee's performance more accurately and more fairly. For example, a manager might not simply say that an employee is good at teamwork but might refer to the fact that the employee was leading a team that was given a difficult and stressful technical project within a specific time frame.
Implementing Behavioral Anchoring in the right manner requires organizations to start by recognizing the key performance indicators and the related behaviors that represent the different performance levels. The training of evaluators in identifying and writing off these behaviors in the performance reviews is very important. Thus, for instance, a company could prepare a document that contains under 'exceeds expectations' the particular behaviors that are suggested such as proactively recommending process improvements, which is a way for all the teams to have consistent evaluations.
Bidirectional Acknowledgement (BA) is superior to traditional evaluation methods as it is more transparent and unbiased. While personal opinions may heavily distort the general ratings, the Behavioral Anchoring approach links evaluations to visibleArbitrary actions. Buoyed by this deductive reasoning, managers can identify clear KPIs for the staff and also provide feedback that is more statesmanlike. For example, if a professional does not communicate well and is rated poorly as a result, this manager can mention what exactly to improve. The resulting plan would then be more specific on the actions to be taken.
There are hurdles organizations can face like the capability of ensuring the uniformity of behavioral examples interpretation and the difficulty in the management of time that is required for the development and maintenance of a strong behavioral framework. Moreover, if not all evaluators receive a training that is the same, somebody can be subjected to the discrepancies in assessments. For example, one manager may emphasize various behaviors than another, which in turn causes confusion among employees about the performance expectations. The above problems are likely to be lessened by the repetition of training and calibration sessions.